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8 Ideas for Building Gift Card Experiences


By Jonathan McClellan | July 27, 2018 | Blog Posts | Engage Employees

When you’re recognizing your employees for their job performance or work milestones, you have the opportunity to give them more than just a one-time acknowledgement. While you could reward them with cash, pre-paid cards or merchandise—and that is a nice gesture—these incentives lack personal touch, wow factor and lasting impression.

Instead, why not reward them with an experience?

With the Hallmark gift card program, you can give them so much more than an award. You can give them the power to choose something that they, their friends or their family can enjoy. And they can build a gift card experience.

Watch this video to learn how:

Once your employee receives an award code inside a Hallmark card or email, they have the opportunity to go online and get exactly what they want most from hundreds of top-name merchants to build their ultimate gift card experience.

There are so many options to choose from, including clothing stores, movie and concert tickets, major department stores, home decor shops, sports and fitness retailers, casual or fine dining, hotels and travel destinations, salons and beauty retailers and gourmet foods.

And because the options are almost limitless, so are the gift card experiences that your employees will enjoy. Recipients can use their awards individually or combine amounts to create an experience customized just for them.

Here are eight examples of how employees can build their customized experience out of gift cards from your incentives program:

1. Date Night

Couple on a date night.

For the employee who wants to treat their significant other, be the company who rewards them with the perfect date night. With their award code, the employee can redeem a restaurant gift card, a movie theater gift card and even a hotel gift card—everything they need to make their evening special.

2. Camping Trip

Camping at night around the fire with a tent in the background.

For the employee who wants to disconnect, reward their hard work with a camping trip. They can choose gift cards from their favorite outdoor retailer and even book a room at a wilderness lodge.

3. Interior Design

White living room with green and blue accents.

Help make their house a home by letting them create an interior design experience. Using the incentives that you rewarded them, they can pair a home improvement gift card with a furniture store gift card to start their dream makeover.

4. Family Vacation

Family of five on the beach.

One of the most rewarding experiences is the ultimate family vacation. Be a part of your employees’ most memorable travels by allowing them to select from gift cards for airlines, hotels and even Walt Disney World® Resort tickets.

5. Back to School

Little girl doing homework with her dad.

For the employee who understands the cash-strapped mad rush of early fall and back to school. These employees can spend their gift cards on educational supplies, clothing and treats for a stress-free first day of school.

6. Shopping Spree

Woman shopping with a lot of bags.

Retail therapy is a lot more fun when gift cards are involved. Reward your employee with their choice of gift cards to many popular department stores for the ultimate shopping spree with friends. They can stop for a drink or two at a restaurant afterward using a gift card, too.

7. Running Errands

Couple in a car running errands.

Give your employee the power to have their most productive weekend ever. With gift card choices from barbershops, car repair shops, big box stores and more, the gift of productivity has never been more rewarding.

8. Donate

Woman carrying watering can.

For the employee who loves to give back, let them. With the option of redeeming their code for CharityChoice, your employee has the opportunity to donate their award to hundreds of charities and charitable organizations.

No matter what individual or combined gift cards your employees choose, they will be getting a much-desired and memorable gift card experience.

Contact us today to get your company enrolled in a program that will start making employee recognition an experience.

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